Crowne Plaza Antwerp starts using Get Into More for optimizing Meeting & Events revenue
Antwerp, Belgium – 4 December 2017 –
Crowne Plaza Antwerp has started using a new M&E intelligence tool. This enables the commercial teams to visualize key revenue performance information. As a result, both strategical and day-to-day decision making can be done in an efficient and professional way, optimizing Meeting and Events- and group business.
Get Into More integrates with the Oracle Opera PMS solution. Crowne Plaza Antwerp is using a daily updated version of this new M&E tool. Based on the business intelligence shown in dashboards the management and commercial teams of the hotel can base their forecasts and tactics through:
- Demand Calendar
- Lead time analysis
- Meeting room occupancy
Vincent Jacobs, Director of Sales at Crowne Plaza Antwerp: “It used to take us a lot of time to manually generate reports about M&E figures. As a result, we did not always have day-to-day accurate data available. Get Into More automates this process for us, without any manual work we get accurate information presented in a detailed but easy to use dashboard.”